e-Commerce


With e-business facing the stink of shifting priorities today and business needs changing almost on a daily basis, Marksman's with its pre-built, highly configurable services offers innovative end-to-end solutions to every changing need.

In the new economy, Marksman believes that one needs a collaborative e-business solution that is sartorially designed to the changing needs of one's business. We are more than pleased to support that wisdom and have well readied ourselves to serve your business interests - round-the-clock, with the complete range of 'integrated communications services'.

Business2Consumer

The B2C segment is growing very fastly, it is only a matter of time when not having a web store will be a serious disadvantage to a business' success.

A web store should be a pleasant and natural shopping experience for customers. This can be achieved the offering the most popular shopping cart model.

A Business-to-Consumer system needs to consider the following points for a successful approach

  • The catalog should be easy to use
  • Easy navigation for the customer to look around
  • Easy and up to date maintenance of pricing and catalog information
  • Ordering system should be integrated with the site
  • Stock control should be integrated with the site
  • Credit card processing facility
  • SMS gateway facility

Web based B2B systems have unique business and technological differences with web based B2C systems. The requirements vary from industry to industry and may not fit into the shopping cart model.

A Business-to-Business system needs to consider the following points for a successful approach:

  • Integration with the existing legacy system
  • Database integration
  • Model a format for intra-business and inter-business communication
  • How to device a customer pricing model
  • How to compile data from different sources

Consumer2Consumer

Of late there has been a upsurge in the need for web based Consumer-to-Consumer commerce. The C2C concept both act as add on to the existing B2C businesses or as stand alone businesses. These are many technological challenges that are faced while devising a successful C2C solution.

The following points needs to be considered: -

  • Interface design to have easy navigation
  • Database maintenance of buyer and seller needs
  • High level database connectivity

What Marksman can do ?

Marksman design specialists create site graphics and layout, which emphasizes to enhance the site marketing strategy or help build a new strategy.

Marksman has experience in working with a wide variety of e-commerce tools, hence for B2C we can build solutions that meets a customer's needs in terms of budget and scalability but offers all the features they are looking for, also for B2B we can build solutions that integrates seamlessly with existing systems while providing a good foundation for future development